Lucie is a sociologist. Her long-term research interests include sociology of ageing, environmental gerontology, age discrimination, and active ageing. She is also involved in research projects in the field of family and social policy. She conducts research for national as well as European bodies and works as a consultant on a number of implementation projects such as Ageing in the media. Lucie also cooperates with different governmental and NGO bodies in the field of senior advocacy. She is also part of the UNECE Task Force for Ageing-related statistics. Recent projects she has been involved in include surveys of older consumers, age discrimination (www.ageismus.cz), ageing in big cities (http://starnuti.fss.muni.cz), and the issue of role overload in active ageing grandparents (http://ups.fss.muni.cz). p>